Tyrha M. Lindsey, is a business executive, artist, entrepreneur and emerging academic scholar who has over thirteen years experience working in multicultural marketing, public relations and integrated marketing communications. She received her Bachelor of Science in Radio/TV/Film from Northwestern University in Evanston, Illinois and her Masters of Business Administration (MBA) degree, with a concentration in Marketing, from the Peter F. Drucker School of Management at Claremont Graduate University in Claremont, California. She is currently pursuing her Ph.D. in Marketing Science at Rutgers Business School, with her consumer behavior research streams rooted in “health edu-tainment,” emotional contagion and motion pictures and embodied cognition and consumer health. Ms. Lindsey is also the current Vice President/President-elect of the Marketing Doctoral Students Association of the Ph.D Project, a national program funded by the KPMG Foundation.
As the Managing Director of L.A.I. Communications, which is dedicated to delivering innovative and strategic communications and has offices in Cincinnati, Ohio and in Westchester County, New York, Ms. Lindsey has experience working in marketing and public relations in Corporate America, Hollywood and more. She created “Universal Sisters,” the minority health initiative for the National Speaking of Women’s Health Foundation funded by Procter & Gamble. Ms. Lindsey has also created innovative health campaigns for the American Diabetes Association, Stroke for Hope, The Kroger Company, the Institute for Healthcare Disparities at Nassau Medical Center and LifeCenter Organ Donor Network, to name a few. In Hollywood, she worked for Quincy Jones*David Salzman Entertainment, Creative Artists Agency and Edmonds Entertainment, all in the development of television and film ideas and properties. She has also worked as the Director of Marketing for the United States Tennis Association, the Associate Director of Public Relations for Alvin Ailey American Dance Theater and most recently as the Director of Public Relations for UniWorld Group, the longest-standing multicultural advertising and communications agency in the United States.
In her spare time, she volunteers as a Board Member for Iris House in Harlem, New York, which is an agency dedicated to helping women of color with HIV/AIDS; and Jazz Forum Arts, which presents nationally renowned and emerging jazz artists in the Greater New York City area. Ms Lindsey is also an accomplished jazz singer who has performed all around the world, from the
Blue Note Jazz Clubs in Japan to The Sugar Bar in New York City. She has opened for the likes of Jonathan Butler, Roy Haines, Pieces of a Dream and Kirk Whalum, to name a few.